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Use the front door

The internet is a wild and wooly place, full of back alleys and trap doors. Not surprising, then, that most folks – 68% of them, to be precise – prefer to start their online journeys at a site that helps them along their way by aggregating great, trusted content from around the web.

Welcome

AOL has two of the internet’s favorite front doors – AOL.com and The Huffington Post – which attract nearly 55M of the most valuable users on the web each month.

The Huffington Post is the undisputed leader in social news. It reaches more people than the New York Times and receives over 4M comments from its highly vocal audience each month. With a network of 6,000 contributors, HuffPost offers breaking news and analysis on everything from entertainment to lifestyle to local events.

AOL.com is known for its groundbreaking original content. Its trendsetting audience members are 38% more likely to try a new gadget and 50% more likely to blog about their opinions. They’re highly valuable for advertisers, with high incomes and a willingness to spend on quality products.